The
repetitive image of Haile Selassie in this piece points to the overuse and
commercialization of images relating to the Rastafarian lifestyle and Reggae
music. Many people wear the Rasta images such as the Lion of Judah and the
Star of David in the characteristic red, gold, green and black colors without
knowing what they mean. These images have been romanticized and drained
of meaning by excessive exposure like the image of Che Guevara, who was
not just a revolutionary but also a ruthless murderer. On the other hand,
the image of Haile Selassie, who is revered by Rastafarians, is relatively
unknown. The rectangle on the right side of the image as well as the colors
of the piece were inspired by a painting entitled Flags by Jasper Johns
which pictured an American flag in its complimentary colors. Similar to
Flags, if viewers stare closely at the center of the rectangle for sixty
seconds and then close their eyes, they can see an afterimage of Haile Selasie
pictured in front of the traditional Rastafarian colors. While the Jasper
Johns image was later used as the poster for one of the first protests for
the Vietnam War entitled Moratorium, this image is not meant as a protest
against Haile Selasie or the Rastafarian religion, but rather tries to convey
the idea that viewers should internalize and understand the colors and symbols
that they see and wear.